Heat Things Up This Summer With These Seven FREE Sizzling Marketing Tips, Tricks & Ideas!

Seven Sizzling Summer Marketing Tips!

Seven Inspiring Summer Marketing Tips, Tricks, and Ideas!

Things are heating up and spending fever is catching on quick, time to kick your business marketing into gear while the iron is hot! It is easy to neglect the busy months of summer, but with these seven super easy marketing tips you simply can’t go wrong!

1. Summer Savings Promotion

Summer is the perfect time to launch a new marketing campaign. Even if summer is your busy season, ride the wave of success longer with proper marketing and building brand awareness. Take the time to sketch out exactly what you want to accomplish this season – be sure to keep it reasonable for the time frame. Do you want to increase traffic to your website? Do you want to gain more popularity on social media? Do you want to have more product sales? Do you want to get the word out about your new summer offer? Be specific about your goals, and start a timeline of things that need to be done in order to make that happen. Marketing Tip: Be sure to keep your theme and slogan throughout your holiday marketing efforts.

SOME FUN SUMMER MARKETING THEMES, SLOGANS, AND IDEAS:

Beaches / Sand
Beach Towels / Umbrellas / Lawn Chairs
Barbecue
Flowers
Flip Flops / Sunglasses
Ice Cream
Sun / Sunshine
Palm Trees
Heat / Hot
Swimming
Boating
Fishing
Camping
Make A Splash This Summer
Dip Into Summer Savings
The Doctor Ordered More Vitamin Sea
Hot Summer Deals
Summer Fun Has Begun
Chill Out This Summer
Summer Vacation
Beat The Heat
Don’t Get Burnt This Summer
Fun In The Sun

2. Summer Print Media Marketing Campaign

Get in the summer spirit with a fun summer theme. Pick a theme and sketch out an idea to get the word out about your hot summer promotion. Accomplish this with various types of flyers, such as tri-folds, networking handouts, self mailers, and postcards just to name a few - not to mention signage, banners, and themed displays. Be sure your design is professional-looking and delivers your summer marketing message effectively. To ensure that happens, be sure to hire a professional print design company that will get you the product you need to wow customers.

3. Summer Web Design Enhancements

Let your client-base know you are putting together something special for the summer by jazzing up your website. This helps online clients get in the mood with colorful summer images that compliment your theme. Be sure to highlight your summer savings deals with banners and icon placement in strategic areas of your website. Be sure to incorporate your slogan for better branding and name recognition. Not sure where to start with your web design? Targeting Pro Marketing can help point you in the right direction with a free web analysis ($100 value) - simply put "Summer Marketing Help" in the comments, and we will be in touch!

4. Summer-Time Graphics

If you’re looking to go above and beyond, creating an enticing summer marketing event with custom graphics specifically designed for it can really bring in sales! The biggest goal of creating a marketing event for your business is to make that event memorable. Use bright colors, and flashy graphics in your print designs, web enhancements, and of course social media. Images are shared a lot more on social media than anything else and have a huge impact as they can be shared easily. Want to increase your reach? Include a graphic with your summer theme marketing event that compliments the message you are trying to send out. Be specific – do you want them to like, share, comment, give their opinion, win a prize, etc? If you want them to “Save the Date” of a big sales event, create an event for your Facebook Page, share it in local networking groups, and manage any questions Facebook users may have. Remember: Make it noticeable, make it amazing, make it memorable – apply that to visually appealing graphics and you have a great combo! Need a little help with putting together some great summer sales designs? Targeting Pro Marketing can help with that, graphic design is our specialty!

5. Summer Blog Content / Seasonal Landing Pages

In a world where the internet is the information highway, content is STILL king! Don’t neglect your custom article, blog write-ups, unique landing pages, and event details. Doing so with custom-written content will have the search engines crawling all over your website. Couple that with Search Engine Optimization (SEO), and you can really start getting traction for your marketing efforts! Including design elements, incorporating SEO, and having “capture pages” for customers to land on can help to increase traffic and sales during the summer. Keeping them with your theme can also make them evergreen content – meaning you can use them again, and again each year! (And we’re all about going green, right?)

6. Summer Social Media Marketing Campaign

Its not just for kids! More and more people are influenced on purchase decisions based off social media exposure. Why? Let’s face it, humans are social creatures. Studies have shown that if someone knows another person that has had an experience with a product or company, they are more than likely going to purchase that product or through that company on the good recommendation their friend has. This is what makes social media a vital part of your marketing campaign. Now with using targeted ads, you can increase your reach to certain demographics and literally get what you pay for with each click. Couple this with the custom graphics, Facebook events, and other social media platforms, you can really extend your marketing reach during the hot summer months!

7. Summer Give-Aways

Nothing gets attention faster than a freebie on the internet. It may seem like a pun, but anyone on, in, or around social media will get a chuckle out of that one – because it is SO TRUE. If you really want to garner attention to your summer marketing event, be sure to offer something to customers (and new potential customers) something for free. This could be a door prize for visiting your in-store location, it could be for a free item with purchase, it can be for participating in liking and sharing your Facebook event, or it can be a goodie bag for kids. Whatever you decide on, make sure it matches with your theme, and offers value to your customer. Offering these goodies can speak volumes and can give customers a great reason for stopping in or trying your products. Giving something away for free rarely costs anything on a technical level – because you can pay much for the opportunity to just be noticed by a client in paid advertising. There is no price on personal experience! Market your freebies and give-aways right, and you can stir up a lot of interest without breaking the bank.

TOP FREE MARKETING TIP:

Don’t fry your eggs all in one pan this summer! When putting together your summer marketing platform, try not to rely on one tactic or platform, be sure to spread out your efforts. Think of it like casting a larger net – you have more reach with the potential of bringing in more clients and more sales. Diversify your marketing strategy and do a bit of everything, from there watch your metrics closely and take note of what works and what doesn’t.

Have questions on your setting up your marketing campaign? Targeting Pro Marketing specializes in seasonal marketing campaigns, and we will be more than happy to help walk you through the process that is right for you, your business, your industry, your area, and your budget.

Targeting Pro Marketing Specialist - CONTACT TARGETING PRO MARKETING HERE >>

As a special thank-you for reading our Free Tips on Summer Marketing blog article! If you found this article helpful, please share the love with friends, family, and business colleagues that could also use a boost this summer!

Need A Little Marketing Inspiration? CHECK OUT OUR MARKETING DESIGN GALLERY FOR IDEAS >>

Mark and Christine Barber
Targeting Pro Marketing
Your Ticket To Virtual Freedom 

Virtual Assistant | Web/Graphic Designer | SEO | Drone Photographer | Social Media Expert
Phone: 352-587-2059
Let's Connect!
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Spring Forward With These FREE Easter Marketing Tips, Tricks, and Ideas!

Get in the GREEN this Spring Holiday Season with these easy to do Easter marketing tips, tricks, and ideas!  

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It’s time to spring forward with your business marketing!  So many small businesses fall short during the year because they only focus on the big ticket holidays of winter.  Why not jazz things up in Spring, when sales are in full bloom?  With the following information, you will find some great marketing tips to help keep you in the green this season, compliments of Targeting Pro Marketing: 

1. Easter Holiday Greeting To Clients

Easter is a fabulous holiday, and it can also be equally wonderful in your marketing campaign.  This is perfectly timed to be after the Thanksgiving, Christmas, and New Year rush, and is an excellent time to remind clients of your business, your brand, your products, and your services.  Putting together a holiday greeting message to clients is one of the simplest forms of marketing you can commit to.  It can be something as simple as coming up with a holiday slogan, using a holiday-themed logo, and pushing your branding to an Email Campaign, signage, print media such as flyers/brochures, and social media images.  Be sure to keep your theme and slogan throughout your holiday marketing efforts. 

2. Easter Promotion

Sit down and hash out an excellent Easter offer that will bring your clients to your store, generate phone calls, or trigger email responses.  To do that you first must recognize what it is you want to accomplish.  Do you want to get more appointments?  Grow website traffic?  Increase revenue?  Build customer loyalty?  Increase brand awareness?

Build something that is specific, measurable, attainable, realistic, and time-based.  A Spring Marketing Plan can mean a bonus revenue source this year!   Need help putting together a Marketing Plan?  Contact Targeting Pro Marketing for help with your Easter endeavor.

3. Show Your Easter Spirit

Let your client-base know you are putting together something special for the spring holiday.  Create a marketing campaign with a catchy slogan you can use all day, week, and month long (and re-purpose every year if you wanted to)!  Here are some captivating Easter slogan ideas that will keep them coming back from more:

SLOGANS

EGG-cellent Savings!
We’re so EGG-Cited!
Hop On In!
Sale EGG-stravaganza!
Hop To It!
Spring Forward With These Savings!
Some Bunny Loves You
Spring Is In The Air
Check Out THESE Easter Eggs…
Easter Blessings
Keep Calm And Easter On
EGG-Citing Savings
24 Karat Deals
Basket Full Of Goodies
Color Me Happy
Head Down To The Carrot Patch
Cast Your Peepers On This!
For My Peeps…
Sunrise Service
To Dye For
You Make Me Hoppy
You Crack Me Up
Spring Fling
Just To Dye For

4. Create An Event

If you’re looking to go above and beyond, creating an enticing Easter holiday event can really bring in sales!  The biggest goal of creating a marketing event for your business is to make that event memorable.  You want them to “save the date” – which is pretty important in today’s standards.  Save the date can mean slapping your flyer on the fridge, “going” to your event on Facebook, or having someone finding your deal so irresistible they put it in their phone and make it an “event” to go to.  What could be better?  Remember: Make it noticeable, make it amazing, make it memorable. 

5. Create An Easter Contest

Nothing gets more interaction than creating a contest.  What does that mean for your business?  That means making a prize worth attaining, or an event worth participating in.  Here are some contest ideas to get your creative juices flowing:

Photo Contest

Do you provide products to clients?  What about creating an event where your products are featured in client photos?  Not only is this excellent PR (Public Relations), this can be reusable content you can use in future promotions.  It is a wealth of possibilities!  The same thing is for those in the service industry.  For example: Do you provide lawn care?  Why not have the “best lawn” Spring competition?  For restaurants, why not have clients post their “Favorite Dish” – even if the results are a custom client special, let them know how you are willing to please!  Seriously, the possibilities really are endless with this novel approach.  Need help or guidance for rules and regulations for your contest?  Contact Targeting Pro Marketing and we would be happy to guide you through your contest process.

In-Store Event

What is better than having your clients peruse your store on the holiday day off?  Offering something special to them!  Why not create an “Easter Egg Hunt” right in your store?  Set a time frame, hide specials, deals, and coupons in Easter Eggs, and hide them throughout the store.  Select a time frame that those customers can discover your amazing deals, and have an amazing experience.  Extra points to ask those clients to have their photo taken or picture of their products showing their excitement and appreciation for winning your special sale event.

Community Event

It isn’t just about the store, take your business to the next level by offering to participate in a community event.  You can sponsor a school, organization, church or charity to put on an Easter special event.  Do what you are passionate about.  If you have a certain charity, church, non-profit, or organization you support – highlight your partnership on this loving spring holiday. Giving blessings for a memorable event for people create life-long fans, don't skimp on matters of the heart!

6. “Easter Egg” Find

It’s not just for kids!  You can set up an Easter Egg Hunt in your store (see above), or you can even do an Easter Egg Hunt event on your website.  How can you do that?  Create Easter images with special discounts and codes for your clients.  Hide those images in not-so-traveled areas of your website.  This rewards clients to search your website and discover areas they may not have known even existed.  Rewarding them for their efforts is just icing on the cake! What fun!

7. Traditional Easter Egg Hunt

Jump right in and sponsor a holiday Easter Egg Hunt in your local community.  This can be providing supplies, coloring eggs, offering food/drink, or offering a venue for the Easter Egg Hunt.  This will get a lot of promotion as partners and charities will typically give their sponsors notoriety for their efforts.  Be sure to ask around to local schools, churches, children groups, and non-profits to see if you can team up and have an exceptionally great holiday experience! (Egg-ceptionally?)

Easter Egg Hunts aren’t just for kids anymore, if your business caters to a more adult atmosphere, be sure to target your egg hunt to that.  You can do in-store hunts for coupons, product placements, goodie bags, and more! Let's face it, as adults most of us really enjoy shopping, why not make it fun with an Easter holiday theme? Now THAT is a marketing promotion to dye for! (Har-har!)

8. Give-Away Easter Goodies

Spring is a time for new beginnings, don’t be afraid to invest in the concept of the “freebie” to rouse attention.  Something for free isn’t always a sale lost, it is an opportunity (sound familiar?).  If a client has not heard of your business, or has not been made aware of a particular good or service you provide, offering that goodie in the form of something for free can speak volumes.  Depending on what you do, you can offer a free item to clients in raffles, in-store give-aways, event goodie-bags, or charity door prizes.  Giving away a free massage, free haircut, or free item up to a certain amount can bring brand awareness to what you have to offer, and gain you both web and foot traffic.  Giving something away for free rarely costs anything on a technical level – because you can pay as much for the opportunity to just be noticed by a client in paid advertising.  There is no price on personal experience! Again, don't forget the heart and keep your marketing goals in mind of what you are trying to achieve.

 Easter Social Media Campaign

Bringing your holiday marketing to the social media platform can gain you exponential exposure!  There are so many options you can do to participate in this beautiful holiday event.  Share holiday-themed images. Be careful here - slapping up just any old image can have serious repercussions if not executed properly. Sniping an image you found online and posting it "as your own image" can land you in hot water with copyright infringement, you may not think it is a big deal until it happens to you. You can get sued by the original creator and/or owner of that image, and they can go after "perceived profits" if you used it in a marketing campaign that you financially benefited from. If you are going to borrow images, make sure you either have permission or give proper credit. It is always safest to have a custom image designed for your company, then there is no worry or concern of copyrights. Don't be afraid to be social, just be sure you aren't stepping on anyone's toes to do it.

Holiday-Themed Products

Offering customers Easter products is a simple and easy promotion for social media.  It has become the face of social interaction – and people have not only grown accustomed to holiday promotions, the introduction of holiday images, feelings, emotions, and messages is practically expected.  Product placement can be especially successful when paired with timely holiday images.  Do it right, and your fan base will even do the promotions for you with sharing! You can really shine here with Easter-themed images, product placement, and paired with tasteful messages and graphics can really go a long way.

Contest

Let us not forget you can make your holiday contests social!  This means you can promote and advertise your “social event” with a gusto, and you need only to sit back and monitor fan engagement.  Setting up a contest can be tricky on some platforms, if you need a social media marketing expert to offer assistance you along the way, Targeting Pro Marketing is happy to help.

Fan Engagement

Holidays are a special time in the marketing year.  You can invoke feelings and emotions that may not be present during the typical sale year.  Promoting your event properly on social media can elicit high customer engagement, and create a “sharing is caring” environment. A great marketing campaign pulls at many things, interesting visuals, proper placement, complimentary colors, thoughtful messages, correct fonts for the message, and pulling at the heart strings is just an added bonus. Make it special, and your customers will "feel it" when they see it.

Make Things “Pinteresting”

We have never left the world where a picture speaks a thousand words.  That being said, you should make extra efforts to take beautiful photos as it pertains to your business.  Posting these images (in a non-sales format, or you could get nailed for spam) can certainly gain interest and customer love when applied correctly. The more interesting and beautiful the image, the more likely it will be gobbled up and shared exponentially on this visual platform.

10. Don’t Put All Your Eggs In One Basket

Try not to rely on just one sales platform.  Diversifying your marketing can really give you a broad-coverage on your marketing campaign.  The more diverse you are, and the more marketing avenues you pursue, the more likely you are to find success on holiday sales. 


Have questions on your marketing?  Targeting Pro Marketing specializes in holiday campaigns, and we will be more than happy to help walk you through the process that is right for you, your business, your industry, and your budget.  CONTACT US HERE >>  Targeting Pro Marketing Specialist

As a special thank-you for reading our blog article, please accept our current Easter offer.  Thanks for hopping by!

EASTER MARKETING DEAL >>

Need inspiration? 

CHECK OUT OUR MARKETING DESIGN GALLERY FOR IDEAS >>

Mark and Christine Barber
Targeting Pro Marketing
Your Ticket To Virtual Freedom 
Virtual Assistant | Web/Graphic Designer | SEO | Drone Photographer | Social Media Expert
Phone: 352-553-8739
Let's Connect!
Targeting Pro Marketing Professional Marketing Website
Targeting Pro Marketing on Facebook  
Targeting Pro Marketing Blog
Targeting Pro Marketing on Twitter
Targeting Pro Marketing on LinkedIn

FREE Thanksgiving Marketing Tips, Tricks, Ideas, and Inspiration

FREE Thanksgiving Marketing Tips, Tricks, Ideas and Inspiration

The month of November is really digging into the Fall / Autumn marketing season.  Most companies and organizations partake in the big Christmas holiday specials, but you can beat them to the punch with a Thanksgiving marketing campaign.  Couple this campaign with Black Friday and Cyber Monday and you can really put yourself in the green this year!

The sooner you plan and hash out your fall marketing plan, the better.  Thanksgiving is a holiday that focuses on family, gathering, food, fun, and heck even sports.  Your targeted marketing campaign can focus on any of these items, on a seasonal service such as lawn/yard maintenance, restaurant/food industry, retail, etc.  Any combination of these can create a powerful advertising campaign that will show thoughtfulness and appreciation to your client base. 

Remember, the first portion of the sales funnel is awareness.  Marketing and advertising brings the purpose of your business to the attention of the public.  Without a strong marketing campaign, clients will not be able to discover who you are and what you do.  Reach out with compelling advertising that is unique, customized for your niche market, and keep in mind the giving and grateful nature of the bounty of fall.  Doing so will trickle your potential clients into consideration and preference as an easy hop skip from compelling marketing efforts!

THANKSGIVING AND FALL SLOGANS

THANKSGIVING MARKETING PHRASES

Catchy Thanksgiving/Fall Sales and Advertising Slogans:
Gobble Up These Great Deals
Let’s Talk Turkey About (Your Industry/Products)
We Are Thankful For YOU
Gratitude Not Attitude
Giving Thanks
A Heartfelt Thank-you
Thanksgiving Wishes
Don’t Quit Cold Turkey (get clients back)
Gobble Til You Wobble
Nobody Diets On Thanksgiving
Save A Turkey, Feast On This (Your Products/Services)
The Bird Is The Word
Winner Winner Turkey Dinner
The Holiday Season Is Sure To Be Pleasin’
Full Of Gratitude
Happy Thanksgiving From One Big Turkey To Another
It’s Turkey Time
 

FALL / AUTUMN SALES AND ADVERTISING SLOGANS

Come Fall In Love With (Your Goods/Services)
Sweet Fall Deals (Including Dessert Images)
Fall Into Good Habits
Celebrate The Bountiful Season
Bountiful Discounts
Plant Smiles
Grow Giggles
Harvest Love
Food For Thought
Finding A Deal In A Haystack This Season
Bountiful And Thankful
Food For Thought
You Reap What You Sow, Sign Up Today
Fall Back Into Savings
Don’t Fall Behind This Year
A Harvest Of Discounts
Bushels Of Savings
Fall Fest
Leaf It To Us – Check Out Our Fall Discounts
Fall Savings That Aren’t Too Corny
Rake In The Fall Savings
Leaves Aren’t The Only Thing Falling Around Here
The Fall Spectacular Is Here
Falling Leaves And Falling Prices
Carve Out Some Great Deals At (Your Company Name)

THANKSGIVING WEB DESIGN UPDATE

Holiday images offer an inviting platform to welcome your clients onto your online presence.  When clients land on a website that has timely holiday images, it echoes care and thoughtfulness into their user experience.  Simply placing several Thanksgiving / Fall visuals on your website show that you are mindful of your clients and that your website is not stagnant but a living, breathing extension of your company. 

Combining prominent Thanksgiving / Fall images with your brand conveys a strong holiday message and considerate approach to your company’s online presence.  You are not just trying to make a quick sale, you are trying to develop a meaningful relationship with your clients and potential clients through your promotional advertising.  How many times do you hear people saying they were not aware of a holiday special or event for an organization?  Marketing is simply getting your message out in a logical and attractive way that also drives sales.  You don’t have to “spam” your advertising, but let your company sell itself with a cohesive web design that screams “we have our stuff together” on the internet.

Customized holiday landing pages can capture client interest two fold.  You can create a landing page that offers a very prominent special to capture new client contact information (that may seem familiar, wink wink).  You can also create a holiday specials page that showcases your seasonal discounts with specialized url’s in your social, print, and email marketing campaigns.  Place a form to complete before jumping to a freebie offer – it is a great way to build your client base!

THANKSGIVING CUSTOM GRAPHIC DESIGN

So simple, so effective!  Unique graphics designed for your particular brand and discounts can stand out above copy cat competition.  Stealing other people’s images and common marketing tactics just comes off as tacky to consumers.  In today’s day and age when marketing is an open door, you have to rise above the chatter to let your voice be heard.  Studies show visual marketing attracts more clients than text alone.  Using custom graphics in your social media, on your website, and in print marketing, will go a long way. 

Using custom graphics internally can mean generating extra income from your website.  Do you have partners or industry professionals you work with?  Why not ask them to partake in paid advertising on your website?  Offering partners a custom banner ad on your website on a monthly or yearly basis can mean your organization is gaining  profit without breaking the bank.  You can also highlight your deals, discounts, and specials on your website with attractive banners that click-through to your products, services, or landing pages.  Grab client’s attention before they lost in holiday no man’s land...

THANKSGIVING EMAIL NEWSLETTER CAMPAIGN

The best source for new sales are actually through the clients you have already won over, and can continue to win over with repeat business.  An excellent place to start your holiday marketing efforts is in your past client pool.  It is this group you should offer your best deals, discounts, and promotions as a strong  “thank you for your business” – perfect for the Thanksgiving holiday season.  A clever way to capitalized on your past clients is through their personal email by sending them exclusive deals or discount codes via an email marketing campaign.  Don’t want to feel too “salesy” in November?  You can send out a holiday message to your clients to just touch base and keep up your brand awareness, no call to action to make a purchase. 

Note that if you are updating your blog frequently (and we know you totally are, right?), you can pair those informational article posts with your newsletter to draw clients back to your blog and/or website.  Clients will look at what your company has to offer to learn more about your brand, and it is a great opportunity to establish yourself as a knowledgeable industry leader with helpful information.  Never underestimate the power of a strong blog article with proper grammar, punctuation, and spelling to show off your knowledge and professionalism! 

THANKSGIVING HIGH QUALITY PRINT MARKETING DESIGN

Hit them in the mailbox!  In a highly digital world, there is a huge misconception that print is dead.  NO!  Print lives!  With the norm of being flooded with digital images in our digital world, give your clients something tangible this bountiful season.  Whether you develop flyers, tri-fold brochures, tear-offs, postcards, letters, signs or banners, customize your promotions with print media.  Use custom url’s in your print campaign to gauge effectiveness! 

Need some inspiration?  Check out the Targeting Pro Marketing Project Gallery for ideas and inspiration!

 

THANKSGIVING PROFESSIONAL PHOTOGRAPHY

Digital graphics may not always be able to cut the mustard at the Thanksgiving table.  Be sure to consider professional photos as a way to offer compelling images to your clients and potential clients.  Pairing your goods and services with holiday-themed photography can push you ahead of your competition this year.  Targeting Pro Marketing has done professional photography for industries such as restaurants, catering, real estate, construction, gardening, landscape, wood working, and more!  If your goods or services are tailored for the seasons, then your marketing should be as well!  Remember, a picture is worth a thousand words, and if you are not including relevant images to your marketing routine, your may be missing out on a huge opportunity for this major holiday.

 

THANKSGIVING SOCIAL MEDIA MARKETING / ADVERTISING

Nothing says social like Thanksgiving!  The stellar holiday for getting connected, especially through the popular social media outlets.  Facebook is by far the strongest contender for being time effective.  It is the most popular social platform, and can be coupled with Facebook's paid advertising campaigns to reach even more Fans!  Fun holiday graphics are welcomed by social media users where they don’t take things too seriously and you can also capitalize on the “sharing is caring” effect.  When Facebook users see a product or service they love, they are not afraid to share it to their list is a “got to have” this holiday (hint, hint, am I right?).  Don't forget to add any fun holiday pictures from “around the office” or your company event – people really love to see the “real life faces” behind organizations, and it really adds that human touch we can all connect with.

 

THANKSGIVING BLOG CONTENT CREATION

Keeping fresh, relative content on your blog can be difficult.  This is especially true when you are busy with all the activities of the holidays!  That being said, we cannot stress enough the extreme importance of unique content to gain organic web traffic.  When you pair your unique blog articles with email and social media to push traffic to your website, you create an exponential platform for your firm foundation of solid content.  Write relevant informational articles pertaining to your business.  Be sure to include topics like what types of problems your company solves, what types of services you provide, who your target audience is, and take the time to answer some of the more common questions your clientele tends to have.  Keep your target audience in mind, and what types of issues your company or products solve for them, and tailor your articles to include that information.  Coupling your unique blog content with compelling custom graphics will really give the one-two punch for readers! Don't get left behind this year with your marketing efforts, you can always ask for help with your marketing so you can get back to what you do best - running your business.

THANKSGIVING PROMOTIONS

Thanksgiving could not be a more perfect holiday to offer your clients excellent deals, discounts, and specials as your company’s way of saying “thank you” for your business.  Plus, let’s face it, EVERYONE loves a great deal, right? 

While companies are fighting for client attention during the busy holiday season, things can get a wee bit intimidating when you are out there trying to carve out a name for yourself (especially for small business owners).  It is the perfect time to sit down and hammer out what kinds of deals you can give your best current clients, and what types of specials will attract new clients.  You can easily target your best specials for your past clients (remember what we said about them being the best source for new business?) with a combination of marketing techniques.  Targeting new customers?  Create a special coupon code or landing page on your website to track how well your efforts are paying off.  

THANKSGIVING HOLIDAY MARKETING DEALS

Now, we are so thankful you took the time to read through our Thanksgiving marketing special feature article, that we want to give you our best Thanksgiving deal.  Sign up in the month of November and receive one custom graphic design when you buy two.  That’s a $50 value! 

THANKSGIVING HOLIDAY MARKETING DISCOUNTS

Thanksgiving is all about showing gratitude.  As a thank-you for reading our informative article (that will hopefully assist you in boosting sales this holiday), we would like to offer you a 10% discount off of your entire purchase. Request your marketing services now >>  

THANKSGIVING HOLIDAY MARKETING SPECIALS

We just can’t thank you enough! Refer a friend to Targeting Pro Marketing – if they sign up by Thanksgiving, receive a FREE custom 500x500 (or equivalent) web graphic!



Mark and Christine Barber
Targeting Pro Marketing
Your Ticket To Virtual Freedom 
Virtual Assistant | Web/Graphic Designer | SEO | Drone Photographer | Social Media Expert
Phone: 352-553-8739


Let's Connect!
Targeting Pro Marketing Professional Marketing Website
Targeting Pro Marketing on Facebook  
Targeting Pro Marketing Blog
Targeting Pro Marketing on Twitter
Targeting Pro Marketing on LinkedIn

FREE Halloween Marketing Tips, Ideas, and Inspiration

It’s that time of year!  Halloween is the first major holiday where most businesses start thinking about ramping up their marketing.  During this last quarter can mean sink or swim for most companies as this is the busiest time of year and generates the most revenue – in some cases it can be quite the substantial portion of yearly income.  That being said, there certainly is a lot of pressure to do well before the year’s end.  One of the first steps of filling up that sales funnel is to start with marketing.

Marketing Sales Funnel

For Halloween and the month of October you can get pretty creative as this is the most relaxed holiday month of the quarter.  It can be pretty playful and interesting.  If Halloween isn't really your thing, you can still do a witty fall or autumn seasonal message.

 

HALLOWEEN AND FALL SLOGANS

Fun Halloween/October Sales and Advertising Slogans:

Fall Back Into Savings

Spooktacular Deals

Resurrect Your Client List

Deals So Good They Are Downright Scary

These Offers Have Real Spirit

Halloween Isn’t Just For Candy Anymore

Here’s A Real Treat

We’re Slashing Prices

Monster Madness Sale

Hurry Before These Deals Fly By

Don’t Be Haunted By Regret – Get Your Savings Early

Make Room On Your Broom – We’re Having A Sale

Every Mummy Loves A Good Sale

Raise Your Spirits With These Exceptional Deals

Savings Worth Screaming About

A Sale So Good, It’s Downright Spooky

Sales This Good Are Brutal

Bloody Good Sales Event
Fangtastic Deals
Photo BOO-th Contest

Fall/Autumn Sales and Advertising Slogans:

Fall Back Into Savings

Don’t Fall Behind This Year

A Harvest Of Discounts

Bushels Of Savings

October Fest

Fall Fest

Leaf It To Us – Check Out Our Fall Discounts

Fall Savings That Aren’t Too Corny

Rake In The Fall Savings

Leaves Aren’t The Only Thing Falling Around Here

The Fall Spectacular Is Here

Falling Leaves And Falling Prices

Carve Out Some Great Deals At __________

HALLOWEEN WEBSITE UPDATE

Nothing could be more inviting to clients than a few relevant holiday images on a website.  This shows two things: 1. The thoughtfulness of their experience, and 2. Shows your website is not stagnant, but fresh, vibrant, and current.  You can do something like a simple website header,  update your logo with a festive twist, or sprinkle holiday images, banners, or promotional messages throughout your website.  Pairing your particular holiday styles with your brand gives a solid brand awareness that keeps the familiarity of who you are yet keeps you up to speed with current market trends.  You can also create special holiday landing pages that are not navigable by your website menu and can ONLY be accessed with a direct link – this keeps your current holiday traffic separate from your marketing efforts and is a great way to gauge success rates with target marketing.  You can even put forms on your landing pages for specials, discount codes, upcoming events, or contest sign-ups.  Want to offer a freebie?  Create a landing page where potential clients have to enter in their contact information before being forwarded to the appropriate freebie page, it is a great way to expand your client base!

 

HALLOWEEN GRAPHICS

Simple, yet so effective!  Custom graphics designed to promote your business can be used either internally on your own website or externally on partner websites.  Internet graphics and banners can highlight specials, events, membership deals, and holiday discount codes.  External banners on partner websites can help you stand out above your competition and grab potential client attention before they are lost in holiday sales no man’s land…

HALLOWEEN SOCIAL MEDIA MARKETING

Nothing screams fun interaction as much as social media!  Give your platforms a refresh on the holidays with a quick update.  Don’t have the time or budget for all of your social media outlets?  Just update the ones you have the best response rates on.  Facebook beats out all other social media by far, but if you are checking out your marketing analytics, you will know which one is a better fit for a holiday punch.  Facebook is also a more casual social outlet, so fun holiday graphics are welcomed by users where they don’t take things too seriously and you get the “sharing is caring” effect.  When users see a product or service they love, they are not afraid to share it to their list is a “got to have” this holiday.  Also, don’t forget to add any fun holiday pictures from “around the office” – people really enjoy seeing the “real life faces” behind companies, and it really adds that human touch we can all connect with.

HALLOWEEN EMAIL MARKETING CAMPAIGN

The absolute best source for sales are through the clients you have already won over, and can continue to win over with repeat business.  Past clients are an excellent place to start for your best deals, discounts, and promotions as a simple “thank you for your business” and you can send them exclusive deals or discount codes via an email marketing campaign.  You can also send out a holiday message to your clients to just touch base and keep up your brand awareness.  If you are updating your blog frequently (and we know you are, right?), you can pair those blog posts with your newsletter to draw clients back to look at what your company has to offer, or to establish yourself as a knowledgeable industry leader with informative articles.

HALLOWEEN PRINT MARKETING

Never underestimate the power of print!  Even in the digital world, print marketing is NOT dead!  Most companies today use some form of print marketing, and you can easily customize your promotions to include specific holidays, including flyers, tri-fold brochures, postcards, letters, signs or banners.  If you are looking for a little marketing inspiration, please feel free to check out Targeting Pro’s Marketing Design Gallery to see our past projects, it is a great starting spot to get those creative juices flowing!

HALLOWEEN PHOTOGRAPHY

For some companies, graphics may not cut the mustard, and product photos are what gets you in the green for the holidays.  We have done photography for real estate, food products, baked goods, gardening/landscape, construction, and more!  If your goods or services are tailored for the seasons, then your marketing should be, too!  Remember, a picture is worth a thousand words, and if you are not including relevant/valid images to your marketing routine, your may be missing out!

HALLOWEEN BLOG CONTENT CREATION

We know how difficult it can be to keep up fresh, relevant content on your blog, but we can not stress enough how important it is to gain exceptional organic traffic.  Pairing your blog to push traffic to your website and appropriate corresponding pages is an excellent way to get organic traffic two-fold.  Write relevant articles pertaining to your business, including what types of problems your company solves, what types of services you offer, who is your target audience, answer some of the more common questions your clients have, highlight products, etc.  Writing blog content and placing complimenting images to your articles will also help boost you in the search engines where new clients can find you.  You can also repurpose these articles if you are planning on releasing holiday newsletters to send your updated information to your client base.

HALLOWEEN/HOLIDAY DEALS:

Let’s face it… EVERYONE loves a good deal!  (Hey, we’re no exception.)  When companies are fighting for client attention during the busy holiday season, things can get pretty intimidating (especially for small business owners).  Time to sit down and hammer out what kinds of deals you can afford to give to your best clients or to attract new clients.  Remember what we said about past clients being your best source for repeat business?  Why not give them an exceptional deal?  You can easily create a past-client-only special that goes directly to them in hopes you can win them over again during the holidays.  Targeting new clients?  Create a special coupon code or landing page for your print/digital marketing to help you track how well your efforts are paying off and how much new business is being brought in.

Now in thanks for being so patient throughout this blog post, please click here for Targeting Pro Marketing's exclusive Halloween Discount!

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Happy Hauntings!



Mark and Christine Barber
Targeting Pro Marketing
Your Ticket To Virtual Freedom 
Virtual Assistant | Web/Graphic Designer | SEO | Drone Photographer | Social Media Expert
Phone: 352-553-8739

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